03/22/2013
Online Communities for B2B Lead Generation: A Guide for B2B MarketersBusiness 2 CommunityThe explosion of content marketing has made standing out increasingly difficult. Building a community ensures y more…
03/22/2013
New York Times (blog)Social Media and the Not-So-Sexy BusinessNew York Times (blog)The video sent a lot of traffic to the company's Web site, and Ariel Istueta, the company's marketing directo more…
03/20/2013
Microsoft ad touts Nokia Lumia over Samsung Galaxy S3CNETThe new ad will appear not only online but on TV, bouncing its way this week into the NCAA men's and women's basketball tournaments. Th more…